How Commercial Bank of Dubai Deployed an AI Copilot Strategy at Scale

AI Copilot for a FinTech Startup

Client: Commercial Bank of Dubai (CBD)
Sector: Fintech / Banking
Region: UAE
Solution: Enterprise AI Copilot Deployment & Prompt Engineering Enablement

The Challenge

In an industry racing toward digital reinvention, Commercial Bank of Dubai (CBD) recognized a critical inflection point: traditional banking operations needed a radical shift. With emerging pressures from Open Finance, the promise of Quantum Computing, and a rapidly evolving AI landscape, CBD asked the hard question:

“How do we equip 800+ employees to not just adopt AI—but lead with it?”

The Vision

CBD’s leadership, in alignment with the UAE’s AI-forward vision, saw an opportunity to use enterprise-grade LLMs to accelerate workforce transformation. Inspired by Dubai’s ‘One Million Prompters’ initiative and the broader UAE AI Strategy, the goal wasn’t just digital literacy—it was AI fluency at scale.

The Solution: Copilot + Prompt Engineering at Scale

Partnering with Microsoft and leveraging Copilot across Microsoft 365 apps, CBD initiated an organization-wide deployment, rolled out to 800+ team members.

To ensure strategic and cultural alignment, CBD launched a company-wide Promptathon, where teams collaborated with senior leadership—including the CEO himself—to solve real business problems using advanced prompt engineering techniques.

Dextralabs-style impact here would’ve focused on:

  • Prompt Engineering Frameworks
  • Internal Prompt Training Labs
  • AI Readiness Audits
  • LLM Governance Strategy
  • Change Management Plans

The Outcome

  • Superprompts & Prompt Ambassadors were developed to drive in-house Copilot usage and behavioral change.
  • Cross-functional teams collaborated using real-time AI workflows for marketing, operations, and finance.
  • ✅ CBD is now recognized as a regional benchmark for AI integration in financial services.
  • ✅ The initiative aligned seamlessly with the Dubai Universal Blueprint for AI, reinforcing UAE’s global AI leadership.

The Human Impact

“AI, Open Finance, and Quantum Computing will transform banking more profoundly than any innovation since the ATM.”
Dr. Bernd van Linder, CEO, Commercial Bank of Dubai

This wasn’t just a tech deployment—it was a mindset shift. Employees moved from passive tech users to active AI collaborators, redefining productivity and innovation from the ground up.

Strategic Takeaway

CBD’s approach proves that LLM integration isn’t just an IT project—it’s a business transformation initiative. By treating prompt engineering as a core skill and embedding AI co-pilots across workflows, fintech institutions can unlock exponential gains.

Ready to Build Your Own AI Copilot?

At Dextralabs, we help FinTechs, banks, and tech-led companies design, deploy, and scale LLM-powered solutions that actually work. From AI agent strategy to copilot implementation—we don’t just consult, we co-create.

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